The White Label

Editorial Campaign

We developed an exclusive editorial campaign for The White Label, a lifestyle magazine that blends art, fashion, and design. This project explores the intersection of nature and elegance, creating ethereal and dreamlike imagery that evokes a sense of sensory immersion.

From concept development to visual production, we crafted a unique aesthetic using generative AI with Midjourneyand advanced editing techniques in Photoshop. Our artistic and technological approach allowed us to create a series of images that challenge perception and transport the viewer into a visually stunning universe.

Services provided: Concept development & art direction | AI-generated imagery (Midjourney) | Post-production & digital retouching (Photoshop) | Visual content creation for editorial media

Creative director: Mercedes Segade